Connecting Community and Future Learning: "Electricity and Beer" Eco-Workshop for Parents and Children

Setouchi Co., Ltd. goes beyond the role of a simple craft beer manufacturer to engage in initiatives that contemplate the future of a sustainable local community together with the next generation of children.

As part of our sustainability efforts and contribution to the local community, we recently partnered with Kagawa Electric Power Co., Ltd. to host an experiential workshop for elementary school students and their parents at the SETOUCHI BEER taproom, titled "Electricity, Beer, and Summer Vacation: Learning Together as the Takamatsu Eco-Exploration Team."

Project Background: An "Experiential Space" to Deepen Learning and Connect with the Community

This project was born from our desire to "contribute to the local community through an enjoyable learning environment during summer vacation."

While "renewable energy" and "beer brewing" might seem like topics meant for adults, we wanted to help the children who will build the future understand the importance of the global environment and the energy we use in our daily lives. By leveraging our respective strengths as local companies, we designed a program that fosters connections within our region.

The day featured a renewable energy lecture and quiz by Kagawa Electric Power staff, a tour of the SETOUCHI BEER brewery, and an "original can label creation" activity where children drew their own designs (while parents enjoyed a beer tasting). We provided a comprehensive space for learning through the five senses.

A Sustainable Future Walking Hand-in-Hand with the Region

This workshop was attended by elementary school students and their parents from Takamatsu City and the surrounding areas (a total of 10 groups, 25 people).

In our participant survey, we were delighted to receive a "100% satisfaction" rating, alongside many warm comments such as "We enjoyed it as a family" and "The craft beer we tasted had a wonderful aroma."

 We are convinced that by moving beyond just brewing delicious beer as a single brewery, and instead learning and deepening exchanges with local businesses and residents, the charm and future of Setouchi will become even more prosperous.

We will continue to pursue challenges that are closely aligned with our local society and environment, working to drive "environmental awareness" and "regional community revitalization" in tandem, as we strive toward the realization of a sustainable local society.